Retailers, social platforms, and BNPL lenders engineer every click to bypass your restraint. The average consumer loses $3,820 a year to purchases they barely think about, driving $100 billion in return waste. 62% of workers report financial stress that directly impacts their health and productivity. See how your cohort compares with our Impulse Savings Calculator.
Our economy has engineered checkout to be completely frictionless. In response, smart shoppers are fighting back with 'friction-maxxing'—deliberately building barriers to stop impulse buys. Veto helps you reclaim your intention at the moment of decision.
Standard AI chatbots can just guess responses. Veto combines deep understanding of consumer psychology with neurosymbolic logic to give you honest and credible spending advice.
Puts every purchase into perspective against your real lifestyle expenses—answering what this item is truly worth relative to your personal goals and financial priorities.
Lifestyle PerspectiveEvery spend has a hidden trigger. Veto evaluates your purchase across the vast domain of behavioral science to spot your underlying emotional needs and fulfil them in better ways.
Consumer ScienceGeneric LLM models change their mind depending on how you ask. Veto runs every decision through robust logic, guaranteeing consistent, un-compromised advice and smart and effective alternatives.
Neurosymbolic AI RulesMost e-commerce AI agents are programmed by retailers to push sales, compress choices, and automate checkouts. Veto is your independent spending advisor, providing receipts, evidence, and total control, before money leaves your account.
Standard shopping tools assume the outcome must be a purchase. Veto starts by helping you answer the single most important question: Why do you want it? It never assumes you have to buy something to fulfill your underlying goal.
Generic eCommerce agents quietly prioritize high-margin products or paid placements. Veto takes zero vendor commissions, displays no ads, and is programmed to encourage you to walk away if the sale makes no sense based on your goals.
No black-box answers or unexplained picks. Veto generates a compact evidence anti-receipt detailing fit score, pros & cons, verified reviews, and why alternatives were filtered out.
Retailers engineer 1-click checkouts to bypass your restraint and trigger impulse buys. Veto inserts intentional reflection right at the moment of decision so you spend with conviction.
Purchase intent shows up everywhere: your phone, your browser, even your AI assistant. Veto is the decision layer that sits between wanting and buying, wherever that moment happens. One account. One Review. One Verdict.
The full Veto experience. Start a Review and stack priorities from your pocket.
LiveYou shop between your phone and your laptop. Veto goes with you by syncing everything to one account. Start on your phone, finish at your desk.
LiveCaptures the product page you're on - Amazon, Walmart, Target, Etsy, eBay and more — straight into a Review above the checkout button. Available for Chrome and Safari.
LiveConnect Veto to ChatGPT, Claude or any MCP-capable agent, and your assistant runs purchases through the same Review before anything gets bought.
LiveOur "Consider with Veto" shortcut works with automations so Veto can pop open the moment you enter a shopping app.
LiveTalk through your planned purchases with real-time, interactive Voice Review for a quick sanity check when you're out shopping.
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